Taco Bell is an American-based chain of fast food restaurants originating in Irvine, California in 1962, by founder Glen Bell. Taco Bell is the leading Mexican-inspired, quick-service restaurant brand serving a variety of tacos, burritos, quesadillas, nachos, novelty and specialty items, and multiple "value menu" items. Locations typically feature a 2,000 - 2,600 square foot building with a drive-thru window, situated on 0.5 - 1.2 acre of land. The chain has 8,218 restaurants in 24 countries, increasing by 496 restaurants in the 2022 fiscal year. 2022 revenue for Taco Bell was $14.65B, a 10% increase from 2021.

Yum! Brands, Inc. (or Yum!) (NYSE: YUM), formerly Tricon Global Restaurants, Inc., is an American fast food corporation. Yum! operates the brands KFC, Pizza Hut, Taco Bell, and The Habit Burger Grill, except in China, where the brands are operated by a separate company, Yum China. Founded in 1977, when PepsiCo acquired Pizza Hut, today the company operates over 55,300 company-owned and franchised restaurant locations across 156 countries and territories worldwide. Yum! Brands. The company closed out 2022 with system sales of $59.2B, across all divisions, with a current market cap of $36.07B. The company has an S&P rating of BB+ and a long-term credit rating of Ba2 from Moody’s. They are headquartered in Louisville, KY.