Starbucks is strategically located at the signalized, hard-corner intersection of Franklin Boulevard and Villard Street, with access to a combined daily traffic count of 30,000 vehicles. The property is surrounded by student housing, including multiple dormitories and apartments, all within walking distance. It is directly across from the University of Oregon campus, which has 25,000 students, and the Matthew Knight Arena, home of the Oregon Ducks basketball team. The site features prominent signage and offers excellent ingress and egress. The 5-mile trade area supports a population of 204,838 residents, with an average household income of $87,976. Eugene, the county seat of Lane County, Oregon, is the second-most populous city in the state, with a population of 179,887 as of the 2022 census. The Eugene-Springfield metropolitan area is the second-largest in Oregon, following Portland. The University of Oregon, a major public research university, plays a significant role in the city's economy. Additionally, Eugene is known as “TrackTown USA;” running capital of the world and the birthplace of Nike. The subject property is located approximately 103 miles from Portland, OR, and 248 miles from Seattle, WA.